• 140 pages vs. 140 characters: How can charities improve the reach of impact reports?

    By Patrick Nash After a leading charity communications consultant claimed that impact reports were ‘deeply boring’ and could be replaced by tweets, I explore the different methods charities can use to explain the difference they make to peoples’ lives. Joe Saxton, co-founder of nfpSynergy, has labeled impact reports “deeply turgid, boring and dull” and suggested that […]

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  • How technology can improve advice services

    By Patrick Nash We all want access to help and advice, and we all want it in the simplest and easiest form. Providing the right advice in the right place, at the right time, is a challenge for many organisations, especially when it comes to legal advice. The law is complicated and explaining legal jargon […]

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  • Dryathlon: Why Digital Media is so important for Charity Campaigns

    By Patrick Nash Last month, thousands of people traded booze for fundraising in a bid to improve their health and to do their bit for Cancer Research UK. The Dryathlon campaign allowed users to update and compare their progress online. This is another example of why digital media is important for the charity sector. Although […]

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  • Social Media ‘Should Not Just Be For Fundraising’

    Charities should be using social media to deliver services, according to research carried out by social enterprise Connect Assist. According to a survey carried out by the contact centre solutions organisation, 80 per cent of 18 to 24-year-olds and 73 per cent of 25 to 34-year-olds use Facebook, Twitter and the internet to get financial, […]

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Case Study

Bipolar UK

Awareness of bipolar disorder has increased significantly in recent years and the charity was struggling to manage rising volumes of sometimes very detailed calls from members and the general public.

Services used: Multi-channel Helplines Consultancy


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